Digital Marketing Strategist Job Vacancy in Algiers, Algeria – Marketing & Advertising

Job Description

Position:Digital Marketing Strategist

Company:Google Algeria

Location:Algiers, Algeria

Experience:3-5 years

Education:Bachelor’s degree in Marketing, Communications, Business or related field

Employment Type:Full-time

Industry:Marketing & Advertising

Department:Marketing

Salary:150,000 – 250,000 SSP per month

Vacancies:1

Company Overview

Google Algeria is a leading technology and digital services provider operating under the global umbrella of Alphabet Inc. With a strong commitment to innovation, data‑driven decision making, and user‑centric solutions, Google Algeria supports a wide range of products from search and advertising to cloud computing and AI tools. The Algiers office serves as a regional hub for North Africa, collaborating closely with local businesses, startups, and government agencies to accelerate digital transformation across the continent. As part of its mission to organize the world’s information and make it universally accessible, Google Algeria fosters a culture of creativity, inclusion, and continuous learning, offering employees unparalleled opportunities to shape the future of digital marketing in Algeria and beyond. This role contributes directly to Google’s vision of delivering relevant, high‑quality advertising experiences while supporting the broader ecosystem of Algeria Jobs and Career Opportunities in Algeria.

Job Overview

The Digital Marketing Strategist will design, implement, and optimize integrated marketing campaigns that drive brand awareness, user acquisition, and revenue growth for Google’s suite of advertising products in the Algerian market. Working closely with cross‑functional teams—including product, sales, analytics, and creative—this position will translate market insights into actionable strategies that align with local consumer behavior and regulatory standards. The role demands a deep understanding of digital channels such as search, display, video, social media, and emerging platforms, as well as proficiency in data analysis tools to measure performance and ROI. As a key player in the Marketing & Advertising department, the strategist will also mentor junior team members and collaborate with external agencies to ensure consistent brand messaging across all touchpoints. This is a unique opportunity for a forward‑thinking marketer to influence the digital advertising landscape in Algeria, contributing to Jobs in Algeria and enhancing Google’s market leadership.

https://algeriajobsearch.com

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies that align with business objectives and target audience segments in Algeria.
• Conduct market research, competitor analysis, and consumer insights to inform campaign planning and optimization.
• Collaborate with product managers to launch new advertising solutions and ensure proper positioning in the local market.
• Manage end‑to‑end campaign lifecycle, including budgeting, media planning, creative brief development, execution, and performance reporting.
• Utilize analytics platforms (Google Analytics, Google Ads, Data Studio) to track key metrics, generate insights, and recommend data‑driven improvements.
• Coordinate with external agencies and vendors to produce high‑quality creative assets and ensure timely delivery.
• Lead A/B testing initiatives to refine messaging, creative formats, and audience targeting.
• Prepare regular performance dashboards and present findings to senior leadership and stakeholders.
• Stay updated on industry trends, emerging technologies, and regulatory changes affecting digital advertising in Algeria.
• Mentor junior marketers and contribute to the development of best‑practice guidelines for the team.

Required Skills

• Strong expertise in SEM, display, video, and social media advertising platforms.
• Proficiency in data analysis, reporting, and visualization tools.
• Excellent written and verbal communication skills in Arabic, French, and English.
• Strategic thinking with the ability to translate insights into actionable plans.
• Project management experience, including timeline and budget management.
• Creative mindset with a solid understanding of branding and storytelling.
• Ability to work collaboratively in a fast‑paced, cross‑functional environment.
• Knowledge of Algerian digital advertising regulations and privacy standards.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Advanced certifications in Google Ads, Google Analytics, or digital marketing are highly desirable.

Experience

Minimum of 3 to 5 years of experience managing digital marketing campaigns, preferably within an agency or technology company serving the North African market. Demonstrated success in driving measurable results and scaling advertising initiatives is essential.

Salary

The compensation package ranges from 150,000 to 250,000 SSP per month, commensurate with experience and performance. Additional performance‑based bonuses and equity incentives may be offered.

Benefits

• Comprehensive health insurance covering medical, dental, and vision.
• Generous paid time off and public holiday schedule.
• Retirement savings plan with employer matching.
• Professional development stipend and access to Google’s internal learning platforms.
• Employee assistance program and wellness initiatives.
• Flexible working hours and remote work options.

Training

• Onboarding program that includes product deep‑dives, brand guidelines, and compliance training.
• Continuous skill‑building workshops on data analytics, AI‑driven marketing, and emerging digital channels.
• Mentorship pairing with senior marketing leaders across Google’s global network.

Working Environment

Google Algeria offers a vibrant, inclusive workplace that encourages creativity and collaboration. The modern Algiers office features open workspaces, meeting pods, and quiet zones designed to support focused work and teamwork. Employees benefit from a culture that celebrates diversity, promotes work‑life balance, and values innovative thinking. As part of Google’s global community, staff have access to internal forums, knowledge‑sharing platforms, and opportunities to contribute to worldwide initiatives.

Application Process

Interested candidates should submit their resume and a cover letter outlining relevant experience through the online portal. Applications will be reviewed by the recruitment team, followed by an initial phone interview, a technical case study, and a final interview with senior marketing leadership. Successful applicants will receive a formal offer outlining compensation, benefits, and start‑date details.

https://www.cameroonjobsearch.com/

Equal Opportunity Statement

Google Algeria is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.